As a start-up, you need to protect your intellectual property (IP), the same way you would protect your physical assets – like buildings and equipment. For start-ups, a strong IP strategy is a vital component for developing target markets. Understanding and strategically implementing IP gives entrepreneurs a pathway to growth and an important competitive advantage.
As a start-up, you need to protect your intellectual property (IP), the same way you would protect your physical assets – like buildings and equipment. For start-ups, a strong IP strategy is a vital component for developing target markets. Understanding and strategically implementing IP gives entrepreneurs a pathway to growth and an important competitive advantage.